Business Model of Gambling Brands | Earnings | Celebrity Promotion
Business Model of Gambling Brands | Earnings | Celebrity Promotion
Friends, in today's blog, we are going to discuss the business model of cricket betting. Why are these betting websites becoming very popular in India at this time? After all, what is the business model of these cricket betting websites? How are they earning profit in India? Or how are they running this business? And why are big YouTubers, big brands and celebrities promoting this? And let me tell you about these types of websites like 1xbet, lotus365, Teen Patti, or any other websites that are going on in the market.
Concept of Betting Sites
These days, people playing this game are also professionals, white-collar workers. I am seeing them playing bets on this. The reason behind this is that actually in the past, if you wanted to bet, you had to go to a bookie and pay the amount. And if you win, you have to go to the bookie and take the payment. If you lose, forget your money. The same scenario is here, but it has now become online.
Secondly, if you used to go to bet, it was a matter of shame that this person played Sattas or satori. And if he wins, her money counts as black money. A lot of people used to say this. But now, when all this has become online. People have installed the application in his phone, went to his website quietly, and are able to play easily. The best part is this: to play whenever and wherever you want. Because of this, these websites are becoming very popular in India.
A Popular News on Mahadev Betting App Promoter Sourabh Chandrakar
You must have seen the news a few years ago that a juice guy has done a business worth 5000 crores. Tiger Shroff and many other big celebrities he is inviting to his wedding. He spent 200+ crores on his wedding.
So these people, let's assume that if there are 1000 users on their website, then they earn a lot of profit. The big gambling websites earn a lot. If you want to see a glimpse of this, then you go to Goa once. When you visit Goa casinos, you will get to see how much profit there is. You can also find videos on YouTube that will explain how much profit there is.
How they Hire Celebrities for Promotion
There is so much profit in this business so hiring celebrities is not a big deal for them. So the celebrities take money and promote these brands easily. Because they are artists we know but they also work for money to make their lives better. This all is very simple.
Business Model of Gambling Sites
Now let's understand their business model. In cricket betting websites or casino sites , I will not only use the word cricket, actually in sports betting websites or in websites like casinos, the business model is of two types, B2B and B2C.
B2B Business Model in Casino Game Apps or Websites
B2B means business to business, here I will use the word bookie to bookie. It means, you have made a website for bookies not directly for customers or users. Because in such business models, trust is a big issue. Let's understand this with an example.
On one hand, a bookie, you know him, he always gives you money on the time. And secondly, you have another experienced bookie. You don’t know him. No matter how good it is, you will never trust him. So the trust factor matters a lot here. That's why people do B2B, bookie to bookie. That is, they catch bookies, bring them on their website, and the bookies who live there, they bring customers inside them and the game is played on the same website. Now in this scenario, there is a panel called agent panel.
That means, the bookie, agent panel. The agent panel is given to him. Now, the customers will connect with them, and users play their game. Here bookies will help them in playing, not the website or app owner. That is the main point in B2B.
Whatever the profit is, the bookie is eating it. But the one who has given this panel, he takes just 10% of that profit. So, because this game is happening online and more people are playing, the bookie also benefits. And the one who made this website or app, he also gets benefits.
B2C Business Model in Casino Game Apps or Websites
Another thing in this is B2C, business to customer. Or you can say bookie to customer. Okay, now what happens in this? You have made a website, you have put multiple games in it, cricket, tennis, football, the tables of casinos, there are a lot of tables of casinos today, there are more than 140 tables on every website or app and their brands, the tables that I am talking about, there is a brand on that table, like Evolution, Inzunki, these are all different tables of brands.
So, a lot of people trust Evolution, a lot of people trust Inzunki, Do you understand the name of INZUNG? All this data is coming from China. B2C will make a good website with sports betting and gambling websites and casino games. So, they make a whole website with the help of developers. After that, they will launch it in the market. And the cricket betting websites, they give panels in it. Like Super Master, Master, Agent, Super Agent, Client.
Hierarchy of Gambling or Casino Business Models
Now, I am telling you the hierarchy. For example, Super Master will give the panel to Master. Master will give the panel to Agent. Then, he will give the panel to Super Agent. Then, he will give the panel to Client. In this way, because only one person can handle everything, it is not possible. so all of them are bookies. They give the panel to the client and get the client to play.
Gambling or Casino Game Development Cost
Now if I talk about the development cost of such a website, So with all games, all casinos, tables and all, cricket, tennis, football, it costs around 15 to 20 lakhs. And the cost of its API is around 1.5 to 2 lakhs. But it depends, the pricing I am telling you, it depends on what games you require and what functionality you want.
Because there are a lot of functions in it. A small calculation is missed and all games are gone. All the customers who bet on it, they will lose everything. And if you don't withdraw in your loss, then all the customers will go away from your site. Because trust factor matters a lot in this. So choosing the right casino game development company matters a lot. I hope friends, you have understood this cricket and casino business model.
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